MTM Visionaries
Welcome to The Marketers That Matter® Visionaries Podcast! In partnership with The Wall Street Journal, MTM Visionaries is hosted by author, entrepreneur, and advocate for innovation, Lisa Hufford. Every week two of the world’s leading CMOs join us to talk about the future of marketing, the future of teams, and the future of you.
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MTM Visionaries
Breaking Through the Noise: Marketing Leaders Reveal Top Strategies for Brand Relevance in a Crowded Marketplace
Learning how marketing leaders take advantage of change and chaotic times (like an election year) can be highly impactful for developing brands. In this intimate event, participants will hear how seasoned marketing executives prepare, adapt, react to expand brand presence and improve customer experiences – and what AI use cases are helping them drive new efficiencies and effectiveness.
Speakers:
- Beth McGuire, Strategy & Innovation at Optum
- Dawn Hepper, Vice President, Channel Marketing at Cambria
- Erica Jensen, SVP, Innovation, Strategy & Marketing at NMDP
- Gino Giovannelli, University of St. Thomas Opus College of Business
- Molly Kinsella, Sr. Vice President, Media and Creative at Best Buy
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