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MTM Visionaries
Welcome to The Marketers That Matter® Visionaries Podcast! In partnership with The Wall Street Journal, MTM Visionaries is hosted by author, entrepreneur, and advocate for innovation, Lisa Hufford. Every week two of the world’s leading CMOs join us to talk about the future of marketing, the future of teams, and the future of you.
Enjoy the show, and don't forget to leave us a rating or review!
Podcasting since 2022 • 65 episodes
MTM Visionaries
Latest Episodes
General Mills & Walmart: Reinventing Marketing for Growth with Doug Martin and William White
Together, Martin and White offer insights into how legacy brands are adapting to new realities while maintaining the fundamentals that made them so successful.
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41:57
Rothy’s & Samsung’s Building Purpose in Your Brands: A conversation with Jamie Gersch & Allison Stransky
In this insightful conversation, Gersch and Stransky discuss how Rothy’s and Samsung are building purpose in their brands, consistency and innovation, channel strategies and partnership, and more.
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48:33
Delta’s “Keep Climbing” Brand Focus: An Interview with CMO Alicia Tillman
Delta Air Lines’ CMO Alicia Tillman is leading the powerful brand to reach new altitudes. As the airline industry evolves, Delta is positioning itself not just as a transportation provider but as an experiential brand that connects with custome...
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47:16
Breaking Through in the AI Era: Insights from Marketing Leaders
As AI continues to reshape the marketing landscape, top CMOs have discovered that success lies not in resistance, but in renaissance. At a recent Marketers That Matter® Forum held at Atlassian's San Francisco headquarters, four noted marketing ...
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1:06:16
Leveraging AI to Become Better, Faster and More Impactful | An Interview with the CMOs from Zendesk and Slack
As AI shapes and shifts the business landscape with head-spinning speed, marketing leaders find themselves at the intersection of opportunity and uncertainty. The AI movement continues to surge forward, but the technology’s true potential exten...
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47:52
